Vietnam ranks high in digitalisation: research
Companies in Vietnam ranked higher than the global average in taking a strategic, consistent or radical approach to digitalising customer experience and engagement, said Singapore-based financial services group DBS.
The research said that about 63% of Vietnamese companies were satisfied that digital transformation was helping them achieve overall profitability, followed by providing improved customer insight at 61% and overall competitiveness at 57%. More than half said they have been using digital technology in customer service and engagement effectively.